1969 Morgan 4/4 SV

2dr Roadster

4-cyl. 1498cc/65hp 1bbl Zenith

#1 Concours condition#1 Concours
#2 Excellent condition#2 Excellent
#3 Good condition#3 Good

$23,200*

-4.9%
#4 Fair condition#4 Fair
Value Graph04/2407/2410/24$5k$10k$15k$20kJan 2025
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1955-1982 Morgan 4/4 stats
Highest sale
$79,200
Lowest sale
$8,085
Most recent sale
$21,044
Sales
84

Photos

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1963 Morgan 4-4 Roadster
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Model overview

Model description

The two-seat Morgan 4/4 was re-introduced after a four-year absence in 1955 as a low cost sports car. The Series II, as it was known, was fairly basic, with a 1,172-cc, 100E Ford side-valve engine and a three speed gearbox with a remote shifter under the dash. It looked and drove like a Morgan, with a sloping grille, basic weather protection, and a stiff ride.

The 36-hp engine delivered 0-60 times of 26.9 seconds, and the car’s top speed was about 75 mph. MSRP was $1,995. The front suspension remained Morgan’s sliding pillar system that dated back to 1910, but the 4/4 had rack-and-pinion steering.

Performance was improved in the Series II Competition model of 1957, which boasted an Aquaplane aluminum head and twin SU carburetors, but the Series III of 1960 was the most capable performer yet, with the new “notchback” Ford Anglia’s 997-cc over-square OHV four-cylinder engine. It only rated 54 bhp, but revved willingly to 5,000 rpm, making full use of its new four-speed gearbox.

The Series IV of 1961 received the Consul Classic’s 1,340-cc OHV engine and front disc brakes. The 0-60 time dropped to a respectable 10.5 seconds, with a top speed of 92 mph. By the time the Series V arrived in 1963, it carried the Cortina’s 1,498-cc motor with 65 horsepower and an optional $270 competition package, which bumped output to 83 bhp. Buyers who availed themselves received a Weber carburetor, higher compression engine and close-ratio gearbox. Probably due to the gearbox ratios, 0-60 actually rose to 11.9 seconds, but the top speed climbed to 100 mph. Wire wheels were offered as an extra-cost option.

Series V production ceased in 1968, and the model was replaced by the 4/4 1600, which used the Ford cross-flow Kent engine and would be built until 1982. Production totals were modest, as befits a hand-built car: there were 387 Series II, 59 Series III, 206 Series IV, and 646 Series V cars built. A whopping (by Morgan standards) 3,480 4/4 1600s would be sold between 1968 and 1982.

Morgans remain elemental 1930s fun – even if they’re not fast, they feel it. However, the wood frames tend to work loose with age and a car that spends much time in the weather needs new wood every seven years or so. Start by checking the doors for sagging and flexing and be sure and have your prospective purchase inspected on a lift.

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Common Questions

The value of a 1969 Morgan 4/4 SV can vary greatly depending on its condition, mileage, options, and history. Typically, you can expect to pay around $23,200 for a 1969 Morgan 4/4 SV in good condition with average spec.

Many factors can increase a car's value including excellent condition, exceptional originality, a recent restoration, low mileage, unique provenance, desirable options, popular or unique color choices, and excellent maintenance records. Upgrades and modifications that enhance performance or aesthetics can also add value.

Factors that can decrease a car's value include unusually high mileage, poor maintenance history, visible wear and tear, accidents or damage, title issues, and gaps in ownership history. Additionally, less popular color choices and extensive modifications that don't appeal to a broad audience can reduce value.

Mileage plays a significant role in a classic car’s value. Lower mileage usually increases value because it indicates a higher degree of originality, is rarer, and suggests less wear and tear. However, cars with exceptionally low mileage may also have maintenance needs due to lack of use. Whether someone should pay more for a vehicle with lower miles will depend on how they plan on using it, and the vehicle's specific condition.

The value of modified cars differs widely based on the type and quality of modifications. While some modifications can significantly increase value, especially performance enhancements and high-quality custom work, others may not add much or could even detract from the car’s value if they appeal to only a limited audience.

All prices shown here are based on various data sources, as detailed in About Our Prices. The Hagerty Price Guide is for informational purposes only and is not intended as financial advice. More information on how forecast models are calculated can be found on Forecasted Values page. For additional information and a complete description of benefits, visit hagerty.com/legal. Purchase of insurance not required for membership in HDC. Hagerty, Hagerty Valuation Tools & Hagerty Drivers Club are registered trademarks of The Hagerty Group LLC, ©2024 The Hagerty Group, LLC. All Rights Reserved. The Hagerty Group, LLC is a wholly owned subsidiary of Hagerty, Inc.

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