1970 Ford Thunderbird

2dr Coupe

8-cyl. 429cid/360hp 4bbl

#1 Concours condition#1 Concours
#2 Excellent condition#2 Excellent
#3 Good condition#3 Good

$16,800*

+21.7%
#4 Fair condition#4 Fair

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Value Graph04/2407/2410/24$5k$10k$15kJan 2025
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1967-1971 Ford Thunderbird stats
Highest sale
$60,480
Lowest sale
$220
Most recent sale
$23,363
Sales
127

Photos

8 photosImages may not reflect selected vehicle.

1969 Ford Thunderbird Landau  Coupe
1969 Ford Thunderbird Landau  Coupe
1969 Ford Thunderbird Landau  Coupe
1969 Ford Thunderbird Landau  Coupe
1969 Ford Thunderbird Landau  Coupe
1969 Ford Thunderbird Landau  Coupe
1969 Ford Thunderbird Landau  Coupe
1969 Ford Thunderbird Landau  Coupe
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Model overview

Model description

Ford took a bold step in redesigning the Thunderbird in 1967. Added to the T-Bird range this year was a four-door sedan model, with forward opening “suicide” rear doors, which included part of the roof. Even more drastic, the company dropped the convertible from the Thunderbird lineup for the first time. Underneath, the car began to utilize body-on-frame construction instead of a unibody setup. Despite what purists must have thought, the move was an attempt to broaden the car’s appeal and sell more units, which was easily accomplished. Ford sold nearly 10,000 more Thunderbirds in 1967 than it did in 1966.

In addition to the four-door Landau sedan, a two-door coupe and Landau coupe were also offered. The Landau models had a vinyl roof and a decorative bar dressing up the C-pillar. All of the new Thunderbirds were longer and heavier than the preceding model, with full-width grilles, hidden headlights, and full-width taillights. Engines ranged from 275- and 315-hp 390-cid V-8s, through two high-performance motors of 427-cid, offering 410 and 425 hp, up to the 428-cid, 345-hp Thunderbird Special.

Thunderbirds were little changed for 1968, though the 429-cid, 360-hp Thunderjet engine was added to the options list and the 427-cid engines were dropped. Overall, sales dipped slightly to below where they were at for the 1966 model year, at 64,391 units. The 1969 T-Birds were the last to use this body with a few detail changes, including more people opting for buckets seats. Sales slid to below 50,000 for the first time since recession-sick 1958.

For 1970, the Thunderbird got received a new body shell that was longer and lower, with a projecting beak in the center of the grille, and full-width inverted “U” taillights. Body styles remained the same and motors ranged from 390 cid to 429 cid. The 1971 model year saw the last of this generation of T-Bird, with the 1972 car becoming upsized. As the last of the line, few changes were made.

This era of Ford Thunderbird can still be purchased quite reasonably. The cars don’t have the elegance of the first gen T-Birds, or the atomic styling of the “Bullet Bird” era, but they do have an interesting look that has aged quite well. They are heavier and thirstier than their predecessors, which makes the driving dynamics best suited to cruising. The 1970-71 “beaked” cars have all but disappeared and the quirky four-door is now quite rare in either series, meaning they both stand out on today’s roads. Somewhat surprisingly, parts aren’t all that difficult to obtain, and a lot of these cars still exist in fairly decent shape. Restored examples, however, are very unusual, mainly due to the cost of restoration being so much greater than the model’s current market value.

Vehicle specifications

  • Vehicle Length215 in

Equipment

  • StandardOptional
  • TransmissionAutomatic Transmission
  • Power SteeringYes
  • EntertainmentAMAM/FM
  • Air ConditioningYes
  • Manual Cruise ControlSpeed Control
  • WindowsPower Windows
  • Comfort Equipment Heater/Defroster
  • SeatsBench SeatBucket Seats

Equipment

Standard

  • TransmissionAutomatic Transmission
  • Power SteeringYes
  • EntertainmentAM
  • Comfort Equipment Heater/Defroster
  • SeatsBench Seat

Optional

  • EntertainmentAM/FM
  • Air ConditioningYes
  • Manual Cruise ControlSpeed Control
  • WindowsPower Windows
  • SeatsBucket Seats
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Common Questions

The value of a 1970 Ford Thunderbird can vary greatly depending on its condition, mileage, options, and history. Typically, you can expect to pay around $22,925 for a 1970 Ford Thunderbird in good condition with average spec.

The highest selling price of a 1970 Ford Thunderbird at auction over the last three years was $60,480. The highest prices are usually reserved for rare or exceptionally well-maintained examples with desirable features or modifications and excellent history.

The lowest selling price of a 1970 Ford Thunderbird at auction over the last three years was $1,350. The lowest prices are usually paid for examples that have extensive maintenance needs, differ greatly from their original configuration, or have accident histories or title problems.

In the last three years there have been 4 1970 Ford Thunderbirds sold at public auction.

The most recent auction sale of a 1970 Ford Thunderbird was $1,350 on October 20, 2024 by Bring a Trailer.

Many factors can increase a car's value including excellent condition, exceptional originality, a recent restoration, low mileage, unique provenance, desirable options, popular or unique color choices, and excellent maintenance records. Upgrades and modifications that enhance performance or aesthetics can also add value.

Factors that can decrease a car's value include unusually high mileage, poor maintenance history, visible wear and tear, accidents or damage, title issues, and gaps in ownership history. Additionally, less popular color choices and extensive modifications that don't appeal to a broad audience can reduce value.

Mileage plays a significant role in a classic car’s value. Lower mileage usually increases value because it indicates a higher degree of originality, is rarer, and suggests less wear and tear. However, cars with exceptionally low mileage may also have maintenance needs due to lack of use. Whether someone should pay more for a vehicle with lower miles will depend on how they plan on using it, and the vehicle's specific condition.

The value of modified cars differs widely based on the type and quality of modifications. While some modifications can significantly increase value, especially performance enhancements and high-quality custom work, others may not add much or could even detract from the car’s value if they appeal to only a limited audience.

All prices shown here are based on various data sources, as detailed in About Our Prices. The Hagerty Price Guide is for informational purposes only and is not intended as financial advice. More information on how forecast models are calculated can be found on Forecasted Values page. For additional information and a complete description of benefits, visit hagerty.com/legal. Purchase of insurance not required for membership in HDC. Hagerty, Hagerty Valuation Tools & Hagerty Drivers Club are registered trademarks of The Hagerty Group LLC, ©2025 The Hagerty Group, LLC. All Rights Reserved. The Hagerty Group, LLC is a wholly owned subsidiary of Hagerty, Inc.