Rides from the Readers: 1968 Ford Bronco
Hagerty readers and Hagerty Drivers Club members share their cherished collector and enthusiast vehicles with us via our contact email, tips@hagerty.com. We’re showcasing some of our favorite stories among these submissions. To have your car featured, send complete photography and your story of ownership to the above email address.
Today’s featured vehicle is a 1968 Ford Bronco two-door wagon. This particular body style is the most prized of the first-gen trucks; though the open, cut-out-door roadsters are the rarest, the hardtops best embody the everyday usability of these handsome 4x4s. Those who were around in the 1960s and ’70s—the first generation of Bronco ran for 11 model years—likely remember Broncos dutifully plowing snow and roaming forests. As today’s 1968 model highlights, however, the Bronco has graduated from rugged workhorse to prized collectible.
This particular Bronco received a 56-week restoration from its dedicated owner, Bryan Hoöps of Arizona. As sharp-eyed readers will notice, the truck didn’t just get restored; it got updated with a 570-hp Ford crate motor, custom metal finishing, and a spiffy new interior. Bryan writes that his Bronco restomod has garnered a great reception in the truck community, even appearing as a prop in several TV shows.
