1931 Cadillac Series 370A V-12 Phaeton
Video Gallery
1931 Cadillac Series 370A V-12 Phaeton Walk Around and Driving Video
Description
As master builders of luxury cars boasted as the “Standard of the World,” Cadillac would release a new standard for the brand with their revolutionary V-12 and V-16 engines in 1929. Announced by Cadillac president Lawrence P. Fisher, these new models were a home run. However, coming only two months after Wall Street’s Black Tuesday crash, the timing could hardly be worse for releasing the new standard of luxury car only obtainable by some of the world's wealthiest individuals. Offered coachwork from the custom in-house bodies by Fisher, prices of a V-12 Cadillac would range from $3,795 to $4,895 during a period where U.S. wages averaged $1,368 per, and the average home cost $6,000. Closely related to the top-of-the-line V-16 costing as much as $9,700, the V-12 offered superb performance advertised as ‘difficult to realize how swiftly the miles slip past.’
This car is part of the Retro Motors Collection, which comprises over 30 cars largely from the 1950s through today, with a focus on American muscle and high-powered European sports cars. View the full collection here.
Highlights
Benefitting from a Concours-quality restoration under previous ownership in the late 1990s
A highly collectible Fleetwood Phaeton built on the Series 370 chassis
Finished in an eye-catching two-tone paint scheme with a maroon leather interior and tan fabric soft top
Powered by a 370 cu-in V-12 with a sporting 140-inch wheelbase chassis
Equipped with a three-speed, synchronized manual transmission
Awarded AACA Grand National First Prize in 1998, Senior Award at the 2002 Cadillac LaSalle Club national meet, and a CCCA Senior Award
Displaying 169 miles on the odometer at the time of listing
Features
Goddess mascot
Dual pilot-ray driving lamps
Dual side-mount spare wheels
Dual horns
Radiator stone guard
Color-matched Cadillac accessory trunk
Adjustable quarter-glass A-pillar windows
Dual mirrors
Wind wings
Wide whitewall tires
Wire wheels
Included
Three keys
Side curtains
Jack
Copy of original build sheet
Classic Car Club of America Museum 2009 Concours license plate
Known Imperfections
Minor scratch on the front bumper on the passenger side
Minor paint crack in the passenger front fender below the spare
Paint chip in the rear passenger corner pinstriping
Paint flaking on the lower passenger corner of the trunk
Ownership History
The Cadillac was purchased by the consignor in September 2019. Verified with a copy of the factory build sheet, this vehicle was originally delivered as a Fleetwood Phaeton built on the Series 370 chassis to Los Angeles, California.
Additional Notes A Broad Arrow Group Car Specialist is working as an agent on behalf of the owner for this vehicle. Contact: Alexander Keck Phone: 402.617.9770 E-mail: alexander.keck@broadarrowgroup.com
